design:retail | Sports Authority Opens Redesigned Bay Area Stores

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Sports Authority Opens Redesigned Bay Area Stores
June 27, 2014

Englewood, Colo.-based Sports Authority announced that it is hosting grand reopening events for its redesigned stores in the Bay Area of San Francisco on June 28. Sports Authority has completed remodeling 18 of its stores in the Bay Area, which now each feature an intuitive new store design and specialty sport shops with products from top brands, such as Nike, Under Armour, adidas, The North Face and more.

“We are excited about the grand reopening of the Sports Authority stores in the Bay Area,” said Michael E. Foss, CEO of Sports Authority. “Sports Authority believes in celebrating the good of sport, and we are delighted to bring this philosophy to 18 of our locations throughout the Bay Area while providing great value and outstanding service to the families and recreational athletes in their communities.”

To celebrate the grand reopenings, the retailer is hosting gift card drawings, athlete appearances and more. Sports Authority currently operates 476 locations across 43 states and Puerto Rico.