• Foot Locker’s redesign tackled rethinking the store’s layout and merchandising approach.

  • Brands have their own spaces, like The Foundation by adidas.

  • House of Hoops features a digital screen at its entrance.

  • Nike’s Fly Zone uses a system of frames to reach customers.

  • SIX:02 is geared toward fitness-oriented women.

  • Foot Locker offers the latest sneakers along with “Old School” editions.

  • New Era’s wall of brightly hued hats pops in the space.

  • The store needed to be on-brand for Foot Locker, but let brand “shops” tell their stories and support a wide range of products.

More Projects Galleries

Modern Home
April 11, 2017

Herman Miller’s New York flagship combines furniture with accessories, vintage pieces and one-of-a-kind objects.

Seasons in the Sun
April 10, 2017

Abu Dhabi’s huge Tryano store combines an eclectic product mix with formal gardens.

The Jewel of Moradabad
April 10, 2017

HSJ’s flagship store brings luxury jewelry to the multitudes.

The Lap of Luxury
April 10, 2017

The Atrium at The Palazzo is a retail beacon amid the dimly lit casino floor, a glowing light of luxury that beckons visitors to a one-of-a-kind shopping experience.