Rails Plans Two-Day Pop-Up
May 19, 2017
Los Angeles-based fashion brand Rails will test the waters of brick-and-mortar with a two-day pop-up next month at the Surf Lodge in Montauk, N.Y. The pop-up will take place as part of a series of programs commemorating the hotel’s 10th anniversary, wwd.com reports.
The brand is eyeing retail spaces in Los Angeles and New York, as well as London, in hopes of opening as early as next spring.