• The first-place Macy’s Herald Square windows featured the theme, “The Perfect Gift Brings People Together.” Scenes include a bird’s-eye view of a classic winter in New York, including ice skating in the park.

  • What’s Christmas without Santa? Macy’s offers a look at him flying his sleigh over the city.

  • An adorable doll-house-like Macy’s Herald Square replica opens to reveal little animals in the store inside.

  • The second-place Bergdorf Goodman windows are a love letter to seven of New York City’s cultural institutions. Here, the New York Philharmonic gets a bold tribute in holiday red.

  • The colorful window honoring The New York Botanical Garden is a psychedelic take on a botanist’s library.

  • Gorgeous bejeweled dinosaur fossils represent the American Museum of Natural History.

  • The silver award went to Ralph Lauren’s women’s flagship windows, which showcased white, wintry scenes in the woodlands featuring teddy-bear-headed mannequins.

  • Elegant styling highlights this charming winter scenes.

  • Chic fashion, accessories and décor items get a whimsical touch with teddy bear mannequins.

More Awards Galleries

2017 Retail Superlatives
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A collection other standout retail winners from design:retail’s Portfolio Awards. By Lauren Bartlett

2017 Best Visual Merchandising Programs
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2017 Design Firms of the Year
September 28, 2017

CallisonRTKL wins Design Firm of the Year

Best Store Designs of the Year
September 26, 2017

adidas’ Fifth Avenue store in New York was chosen as the Best Store Design of the Year for design:retail’s Portfolio Awards