• The redesigned PKZ Women store in Basel, Switzerland, is based on the concept of the flagship store at Bahnhofstrasse in Zurich, which was developed with Zurich-based Interstore.

  • The 1,500-sq.meter store covers four floors and sets the perfect stage for the fashion it sells.

  • Today, presenting products on shelves and tables is not enough in brick-and-mortar retailing. A store is supposed to tell shoppers a story, encourage them to try out something and let them discover new things.

  • Subtle materials were purposefully selected. The design features a mix of classic forms and elements, combined with new materials and colors.

  • The special architecture of the building was integrated in the layout and a rounded highlight niche with a white cassette wall at every floor was created, where highlights like the Shoe Bar or shop-in-shops are presented.

  • The light palette, soft carpets and light curtains create an approachable, feminine environment.

  • On each floor, new highlights are waiting to be discovered.

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May 24, 2018

Dalziel & Pow creates ‘Playground of Wonders’ for The Shop at Bluebird’s new location in Covent Garden.

Wolf, Miami
May 21, 2018

Atelier de Yavorsky designed the men’s boutique Wolf to be luxurious yet natural.

Nordstrom Men’s Store, New York
April 20, 2018

Nordstom has opened its first stand-alone store devoted to men’s wear in New York.

Toni Plus, Toronto
March 21, 2018

Luxury plus size retailer Toni Plus celebrates 25 years with a remodeling of its original store.