• With a nationwide expansion underway, The Shade Store, a leading resource for premium custom window treatments, has opened an expansive new flagship showroom on Wooster Street in the SoHo neighborhood of New York. The cast iron façade features beautiful architectural details and heavy wooden doors.

  • At 2,400 sq. ft., the SoHo showroom is The Shade Store’s largest showroom in the greater New York area and is nearly five times the size of the original showroom. The interior features large work areas, a conference table and comfortable lounge areas below a decorative tin ceiling.

  • The new showroom features an open floorplan, showcasing The Shade Store’s vast range of custom window treatments, including new collections by Nate Berkus, The Novogratz and Ralph Lauren.

  • New collections and classic designs alike are featured prominently in inspirational vignettes throughout the showroom.

  • Consultation areas feature a wide selection of window treatment samples on display, so customers can work easily with design professionals for a seamless shopping experience.

  • Customers can choose free swatches from an exclusive collection of 1,300+ in-stock materials, to take home and test with their windows and interior color scheme.

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