The Artery Adds New Creative Director


New York-based art and technology company The Artery has expanded its team of digital artists with the appointment of new creative director Yaron Tsinman.

“My background, coupled with my understanding of brand marketing, has enabled me to provide creative and innovative solutions for a broad spectrum of clients,” Tsinman says. “I am always interested in taking on new challenges, and then turning them into exciting new experiences. I have learned that interactive, immersive, and entertaining multimedia experiences help bring people together, and can build a shared wonder of the world.”

“Yaron and our experiential team will specialize in transforming compelling ideas into fully entertaining and inspirational environments. Whether a concert, a concept/retail store, video mapping projections on the side of a building, or a virtual-reality experience, we constantly strive to transform a public environment into a personal and highly interactive brand experience,” remarks Deborah Sullivan, The Artery’s executive producer and managing director. “With his expertise in design, production and creative management, Yaron utilizes his unique background and marketing know-how to provide clients with the finest innovative solutions for their cutting-edge, multimedia projects.”

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