RH Opens RH Portland, The Gallery in the Historic Alphabet District
April 10, 2018
RH (Restoration Hardware) has opened its latest gallery, RH Portland, The Gallery in the Historic Alphabet District at 474 N.W. 23rd Ave. in Portland, Ore.
Commanding four levels and 46,000 sq. ft., this immersive new retail experience features artistic installations of home furnishings in a gallery setting, including entire floors dedicated to RH Interiors, RH Modern and RH Outdoor. RH Portland also includes an interactive Design Atelier, offering professional design services in a studio environment. RH Portland is the latest iteration of the brand’s design galleries, and marks the ongoing collaboration between RH Chairman and CEO Gary Friedman and design architect James Gillam of Backen, Gillam & Kroeger.
“We don’t build retail stores,” Freidman says. “Most retail stores are archaic windowless boxes that lack any sense of humanity. We are building inspiring spaces that blur the lines between residential and retail, indoors and outdoors, physical and digital. Spaces that are more home than store, surrounded by French doors, and flooded with natural light, with a 40-ft. skylight above the dramatic central staircase that leads you up four floors to a beautifully landscaped rooftop park.”
The gallery design is a contemporary, yet classically inspired structure featuring a charcoal gray Venetian plaster exterior with an expanse of glass-and-steel French doors that open onto a streetscape of Japanese zelkova trees, winter gem boxwood, climbing Boston ivy and jasmine pandorea vines. It also features Juliet balconies, a lush terrace on level three and the Rooftop Park with mature river birch trees, boxwood topiaries, and decomposed granite.
Arriving to the gallery’s entrance, guests will pass through a 25-ft.-wide threshold of glass and steel and continue into the gallery’s central hall with soaring 13-ft. ceilings and a cast-stone Tuscan colonnade. Dramatic cased passageways lead to a classical arrangement of rooms with artistic lifestyle installations featuring RH Interiors collections from internationally renowned designers.
Visitors ascend a grand double staircase spanning nearly 40 ft. with custom-designed iron handrails inspired by the work of late 20th-century Venetian architect, Carlo Scarpa. Natural light emanates from a massive skylight four floors above, while a spectacular installation of 21 crystal Helix Chandeliers hanging 58 ft. overhead highlight a composition of gilded antique mirrors cascading down the stairwell to create an endless reflection and further illuminate the way.
Level two features RH Design Atelier—a 2,700-sq.-ft. studio, anchored by two, 15-ft. custom tables, offering a fully integrated workspace for clients, designers and architects to reimagine one room or an entire home, inside and out.
The third level houses RH Modern. Complementing this immersive experience is a lush garden terrace with striking crystal and iron chandeliers, and a tracery metal trellis accented with climbing wisteria.
At the top of the grand stair is the 6,000-sq.-ft. Rooftop Park, featuring a pavilion of glass and steel punctuated by a circular stone fountain, cedar trellises and a rhythmic progression of oversized Japanese boxwood globes. With panoramic views of the West Hills, Fremont Bridge and downtown Portland, this one-of-a-kind destination features river birch trees set within colossal steel planters accented with blue star juniper, sculptural evergreen hedging, and glimmering chandeliers that further enhance intimate vignettes of RH Outdoor collections.
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