Rowing Blazers Opens


Preppy apparel brand Rowing Blazers has debuted a new retail space in the SoHo section of New York. According to The New York Times, the temporary store features an eclectic design anchored by moments of whimsy, from a central ping pong table to a vintage foosball table and Coca-Cola machine. The store also emphasizes the company’s collaborations, showcasing sportswear from Eric Emanuel and illustrations from British artist Luke Edward Hall. The rear of the store exclusively features items from minimalist label Death to Tennis, accented by dual turntables.

The pop-up will remain open through the next several months.

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