Vince Announces Retail Expansion
June 13, 2018
Menswear brand Vince has announced plans to expand its retail footprint during the second and third quarters of 2018. According to wwd.com, the company will launch two new locations at The Domain in Austin, Texas this month, followed by a new Los Angeles flagship in Palisades Village.
The forthcoming Austin store will reflect the company’s efforts to open spaces within shopping centers with department stores the brand has exited as part of its transformation strategy. Both newly announced locations will be designed with an understated, California-inspired aesthetic conceived by Vince creative director Caroline Belhumeur. Midcentury décor will populate the interiors alongside custom greenery installations and stucco finishing treatments. The Palisades Village unit will even include a two-level floor plan with a large terrace.
Vince currently operates 44 full-price locations.